Our first ever all-virtual UXPA Boston Conference took place on October 23, 2020. Thank you to all who attended!
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Friday, October 23 • 3:30pm - 4:15pm
From Sticker Sheet to Mature Design System: Improving User Experiences while Scaling an Org

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How does a large eCommerce company implement a new visual language to create a more cohesive user experience?

Over the course of a single calendar year, our experience design team went from using out-of-date sticker sheets to implementing a mature design system – enabling us to roll out a new look and feel across multiple eCommerce brands and create a new, more cohesive experience for our users. Learn how we partnered with dozens of separate product teams, measured design system adoption over time, optimized our communication model, and rebuilt our whole platform in the process.

avatar for Jessie Rogers

Jessie Rogers

Senior Content Strategy Manager, Wayfair
Jessie Rogers is a Content Strategist with over a decade of experience creating scalable content systems for organizations of all sizes. She first honed her writing skills at a small startup back when SMS content was considered bleeding-edge tech and had a quick stint as founding... Read More →
avatar for Stephanie Cenatiempo

Stephanie Cenatiempo

Senior Product Design Lead, Wayfair, LLC
Stephanie is a passionate creative who is greatly defined by her background in sports. As a former Division I athlete, she highly values teamwork, collaboration, and systematic thinking. After graduating with a BA in Graphic Design from the University of Notre Dame, interning as a... Read More →
avatar for Neva Corbo-Hudak

Neva Corbo-Hudak

Product Design Lead, Wayfair
Neva has been advocating for user-centered design for over fifteen years and is dedicated to exploring user needs and translating them into compelling solutions. After receiving her MFA in graphic design, she cut her teeth at a boutique design studio, creating meaningful design and... Read More →
avatar for Karissa Woodward-Hobson

Karissa Woodward-Hobson

Senior Product Design Manager, Wayfair
Karissa Woodward-Hobson is a Product Designer passionate about creating products that enable meaningful experiences. After completing her studies in graphic design and marketing, she started her career in consulting, where she designed compelling multi-channel digital experiences... Read More →

Friday October 23, 2020 3:30pm - 4:15pm EDT
2 - Back Bay C/D (Design)